About Us
🚀 How TEEZY Started...
TEEZY was born in summer 2022, when we noticed a simple but frustrating problem: people of all ages — from our kids to our grandparents — were struggling with traditional lace-up shoes. Be it in the kids morning routines, during football matches, out at soft play, from our Autistic cousins, or our ageing parents. We tried every "no-tie" lace out there, but nothing truly matched the comfort, style, or simplicity we were looking for.
So we created our own.
Our elastic laces had to be fast to fit, easy to use, and clean in design — all while still looking like proper laces. No bulky toggles. No compromise on style. Just a smart upgrade for your shoes.
From that small idea, TEEZY has taken off — we’ve now sold over 100**,000 pairs across the UK & beyond**, climbed to become the #1 bestselling elastic shoelaces on Amazon, and recently landed our first spots on the UK high street.
But this is just the beginning.
Last updated: 15th June, 2025

🎯 Brand Mission – Built for Everyday Life, Designed to Stand Out
At TEEZY, we’re on a mission to be more than just a shoelace brand. We’re building a movement around smart, stylish, and problem-solving shoe accessories that make everyday life a little easier — and a lot better looking.
We combine innovation, comfort, and style to create exciting products that people actually want to wear — from busy parents and athletes to sneakerheads and everyday go-getters.
Our goal? To deliver quality, fashionable shoe solutions that feel great, work effortlessly, and look even better.
Our Motto:
"Step in. Stand out. Stay moving."
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